Capita is the UK’s leading professional services outsourcing company.

We provide graphic design and marketing communication solutions to Capita across a number of their product and service functions, including Capita Software & Managed Services and Capita Document & Information Services.

Typical projects include building an understanding of their customers’ needs and generating the subsequent proposition and copy, through to designing the targeted offline campaign material. Additional projects include a full review and restructuring of the naming convention for one area of the Capita business, and writing copy for one the business’ websites.

“Down The Line provide valuable insights and help to challenge and improve the way we approach our marketing communications across a number of business areas. The guys provide a fantastic creative extension to our core marketing team.”

We have delivered:

Marketing research
Naming review / strategy development
Marketing proposition and copy writing
Marketing campaign design
Direct marketing design
Website design and build
Web calculator design and build
Marketing support
Print management