Where you do you start when considering your next marketing campaign? How do you effectively rationalise whether your target customer will actually sit up and listen to what you’re going to say? Assuming you don’t have a big budget to instruct a market research company to ask questions directly of your audience, you…(Read More)
Client: Prohawk Solutions Client offering: Bringing 25+ years experience in delivering complex International Projects, Programmes & Portfolios (P3), Prohawk Solutions delivers quality leadership to national and international organisations that require a professional Interim service. The brief: To deliver a piece of literature and supporting website to help set Prohawk Solutions apart and make them the…(Read More)
Client: Mindset4Success Client offering: Mindset4Success offers transformational coaching, online programmes and motivational speaking. Different from many coaching providers, neuroscience forms the basis of the Mindset4Success offering. The brief: New to market, the client required a brand identity to help them stand apart in a crowded market. Primarily targeted to businesses and senior management individuals, the…(Read More)
A recent BBC article has highlighted pending changes to pricing for cross-country train routes. The Rail Delivery Group (RDG) says the 16 million fares currently on offer are “baffling” for passengers. The result being many people paying different prices for the same journey. With some unlucky travellers paying over the odds. One example: An…(Read More)
Imagery plays a major role in helping convey a message and they form an important part of your visual brand assets. That’s why bespoke photography shot for your business is the ideal way to set your marketing apart from your competition. However, bespoke photography can be expensive. Especially if you’re looking for something…(Read More)